Data Analytics & Business Intelligence Valuation
Discover what your data analytics or BI consultancy could be worth today
Typical Valuation for a Data Analytics Business
| Metric | Typical Range |
|---|---|
| EBITDA Multiple | 5.0-9.0× |
| EBITDA Margin | 30-50% |
Market Overview
Data analytics and BI companies typically sell for 5.0-9.0× EBITDA in the UK market, reflecting high demand for data expertise. Companies with proprietary analytics models, recurring SaaS revenue (dashboards, reporting tools), and specialized industry focus command premium multiples (7.0-9.0×). Project-based consultancies reliant on founder expertise trade lower (5.0-6.0×). The market values technical capability in modern stacks (Python, R, Tableau, Power BI) and proven ROI delivery.
How to Value a Data Analytics Business
The standard methodology for valuing a data analytics business in the UK is EBITDA-based. A buyer will calculate your Earnings Before Interest, Tax, Depreciation and Amortisation (EBITDA) and apply a multiple based on sector benchmarks, business quality, and growth prospects. For data analytics businesses, that multiple typically ranges from 5.0-9.0×.
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